Etsy’s Take: Embracing ‘Grandpa Chic’ This Holiday Season.While the fall season is just beginning, the holiday festivities will arrive before we know it. Many of us eagerly anticipate the opportunity to adorn our homes in festive splendor and create cherished memories. Fortunately, Etsy has unveiled its holiday trend report, providing a guiding light for all things related to decorating, entertaining, and gift-giving.
One prominent insight from the report is the growing desire for unique, Handmade Gifts. Etsy’s data reveals a remarkable surge in searches for handmade gifts, with a more than 16-fold increase in the past three months alone. This shift underscores the enduring appeal of personalized, handcrafted items and the value of thoughtful, one-of-a-kind presents During the Holiday Season. As we prepare for the festivities ahead, Etsy’s holiday trend report promises to be a valuable resource for inspiration and ideas to make this holiday season truly special.
Elevated Hosting: Making Holiday Entertaining Unforgettable
Holiday gatherings and entertaining are integral parts of the festive season.
Hosting friends and family in your home means ensuring you have the right items to create memorable experiences. According to a report from Etsy, there has been a remarkable surge in searches for entertaining products, with a tenfold increase over the past three months compared to 2022.
This increase can be attributed to people’s growing inclination to gather in person again after years of smaller, intimate gatherings or virtual-only events.
Shoppers are now on the lookout for well-crafted entertaining options that promise longevity.
Handmade glassware and barware, for instance, have seen an astonishing 4,109 percent increase in searches. Similarly, exquisitely crafted items like linen placemats have seen a staggering 5,980 percent surge in searches.
It’s clear that the emphasis is on acquiring hosting items that are not only functional but also beautiful and built to last for years, enhancing the joy and togetherness of holiday celebrations.
Embrace the “Gingerbread Girl” Trend: A Return to Rustic Simplicity
As the winter season approaches, a new trend is emerging, and it’s all about celebrating “gingerbread girl” season.
While “tomato girl” defined the summer, this trend represents a return to a rustic and wholesome lifestyle, rooted in simplicity and the joy of baking. Think of it as the younger sibling of the cottagecore trend, with a more pronounced focus on the art of baking.
To bring the gingerbread girl trend to life, Etsy shoppers are seeking items that exude warmth, cozy textures, and a vintage charm.
Searches for items like ruffled bedding and gingham bedding have surged by 35 and 34 percent, respectively, while kitchen baking supplies such as personalized recipe boxes and holiday cookie cutters have seen a 28 percent and 24 percent increase in searches, respectively. Embracing this trend is all about creating an atmosphere of warmth and nostalgia, where baking and cozy, vintage-inspired elements take center stage.
“Grandpa Chic”: A Masculine Twist on Cozy Aesthetics
If you’re drawn to rich, warm tones such as forest greens and tobacco browns, and you appreciate leather accessories or wood accents, you might already be living the “grandpa chic” aesthetic.
Etsy describes this emerging trend as a relative of the coastal grandmother and grandmillenial trends, but with a slightly more masculine flavor.
In holiday decor, “grandpa chic” manifests through dark green plaid textiles, deeper wood tones, and the inclusion of leather.
According to Etsy, this aesthetic has led to increased searches for items like leather poufs (up three times the average) and wood and marble coasters (up four times the average). The result is a cozy and character-filled holiday decor style that embraces the warmth of vintage-inspired, masculine elements.
Mantlescaping: Making Your Mantle Shine.
While tablescapes have traditionally taken the spotlight during holiday decorating, a new trend is emerging that focuses on the often underappreciated mantle.
“Mantlescaping,” the art of beautifully decorating your mantle in a unique and creative way, is gaining popularity for the season. Etsy reports a surge in searches for items like candle lanterns, ceramic trees, and accent ornaments, all up by over 50 percent.
Mantlescaping allows you to add depth and character to your holiday decor, creating a captivating focal point in your home.
It’s an opportunity to infuse your mantle with your own personal style, making it a standout feature during the festive season.
Indulge in Candycore: Sweet Delights for the Holidays
When it comes to holiday festivities, candy is an essential element.
How else would you adorn your gingerbread house or create a sugary wonderland? According to Etsy, 2023 is officially the year of Candycore, a trend inspired by the year of all things pink, but with a shift toward a more pastel palette as the holiday season approaches. Candycore draws inspiration from the whimsical world of sugary fantasies, complete with gumdrops, lollipops, and, of course, candy canes.
This delightful trend embraces playful patterns, delectable colors, and materials that shimmer and shine.
Etsy’s data reflects the enthusiasm for Candycore, with searches for items like cotton candy cakes doubling in search interest. Additionally, searches for beautiful stained glass ornaments and iridescent sequined items have surged by 34 and 50 percent, respectively.
Get ready to infuse your holiday decor with a burst of sweetness and whimsy with the Candycore trend.
Embracing the Essence of the Holidays: Meaningful Memories
While the holiday season is filled with festive decor and gift-giving, it’s the cherished memories that truly make this time of year special.
As more people are able to travel and reunite with their loved ones, the significance of these gatherings is becoming even more apparent. Etsy reports a significant increase in searches for travel essentials, surging over 10 times in search interest.
In addition to the surge in travel essentials, searches for travel planners have doubled in the same three-month period.
This reflects the desire to make the most of these meaningful reunions and create lasting memories with loved ones. The holiday season is not just about gifts and decorations; it’s about the joy of being together and cherishing the moments that make this time of year so memorable.
*The information is for reference only.
